“We have identified sustainable packaging as a potential growth market,” Adam Hunter, Deputy General Manager, Bridgnorth Aluminium

Adam Hunter joined Bridgnorth Aluminium in April 2024 as Deputy General Manager, bringing extensive expertise in cold rolled steel manufacturing across construction, automotive, industrial, and agricultural sectors. His career began as a Designer in the Aerospace industry, working with prestigious clients like Rolls-Royce and Airbus. He later specialised in designing high-precision, fast-volume production lines and gained global experience in operational excellence.
With a focus on root-cause analysis and technical process development, Adam is known for his hands-on approach and ability to lead teams through complex challenges to achieve operational excellence.

AL Circle: Bridgnorth Aluminium has been a leader in flat-rolled aluminium coils for over 80 years. How has the company evolved in terms of technology, innovation, and market demand during this period?

Adam Hunter: Bridgnorth Aluminium (BAL) was established in 1933 in Wolverhampton and evolved post-war as an integrated foil rolling plant for the UK confectionary and tobacco industry.