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PRESS RELEASE

MEADOW KAPSUL™ technology powered by meadow and ball receives certificate for excellence in ‘Concept of the Year’ category at ADF innovation awards

3MINS READ

Ball Corporation, a global leader in sustainable aluminium2 packaging, and Meadow, a Sweden-based packaging technology company that recently received a minority investment from Ball Corporation, were awarded a Certificate for Excellence In Packaging Innovation in the Concept of the Year Award category at the Global Aerosol & Dispensing Forum (ADF) during Paris Packaging Week 2025 with the MEADOW KAPSUL™ technology.

MEADOW KAPSUL™ technology powered by meadow and ball receives certificate for excellence in ‘Concept of the Year’ category at ADF innovation awards
In the picture: (L-R) Victoria Marletta, Victor Ljungberg, Nora Millazzo

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The certificate recognises Meadow for its revolutionary product, which is redefining sustainable packaging within a circular economy. Ball recently announced a partnership with Meadow to take the fully recyclable aluminium can to new categories worldwide. With a minority investment, Ball will support the production of aluminium cans, designed as pre-filled cartridges for personal and home care products using MEADOW KAPSUL™ technology.

This recognition celebrates the ground breaking design and transformative potential of the MEADOW KAPSUL™, which helps to address the urgent challenge of waste generated by linear packaging systems.

The MEADOW KAPSUL™ introduces an innovative approach that transforms standard aluminium beverage cans into versatile prefill containers. Paired with a reusable dispenser that is customisable through licensing, the MEADOW KAPSUL™ delivers a seamless refill experience. By engineering a precise modification to the can’s end, its unique twist-to-open mechanism offers exceptional ease of use while maintaining full recyclability. Additionally, the Meadow KAPSUL™ reduces raw material consumption and lightens the can by eliminating the traditional pull tab. The result is a premium prefill experience for consumers, while providing brands the flexibility to align the solution with their identity.

“We’re honoured to have the MEADOW KAPSUL™ recognised with a certificate for excellence in the Concept of the Year category at the ADF Innovation Awards,” said Victor Ljungberg, CEO of Meadow. “We focused on applying our new opening technology to a well-established container to create a simple yet disruptive innovation that champions sustainability while providing an exceptional user experience (UX) and offering flexibility for brands to customise their branding to meet specific market needs. Now, together with Ball, we are bringing this innovative solution to market at scale.”

Both Ball and Meadow share similar missions and visions centered around sustainability. Ball will supply cans and ends, which will be placed in reusable dispensers and brought to market as Meadow scales up operations.

“Our partnership with Meadow truly exemplifies our shared commitment to advancing sustainability in packaging and driving the circular economy forward,” said Nora Milazzo, Senior Business Development Leader, Ball. “The MEADOW KAPSUL™ is a perfect example of how innovation can create meaningful change for both brands and consumers, and we’re thrilled to see it recognised with this certificate.”

The ADF Innovation Awards, held on January 29 as part of Paris Packaging Week, celebrate the latest breakthroughs in packaging design and innovation across various industries. Submissions were evaluated by a panel of renowned industry experts. Ball and Meadow extend their sincere gratitude to the esteemed panel of judges for this recognition.

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