JDE Peet’s has planned to expand production capacity of aluminium coffee capsule to meet the increased consumer demand. The company will install new high-speed aluminium coffee capsule production lines with an investment of EUR 110 million.
JDE Peet’s will invest over the coming 18 months beginning with new lines in Andrézieux, France. The investment will increase the company’s capsule production capacity by 60%.
{alcircleadd}Andrézieux factory produces more than 400 different types of coffee and recently celebrated the production of its 10 billionth aluminium coffee capsule.
“The total Single Serve coffee category has seen tremendous growth, a trend that is expected to continue, with aluminium coffee capsules serving as a strong driver,” said Fabien Simon, CEO of JDE Peet’s.
“We were the first to bring aluminium coffee capsules into grocery stores back in 2016, driving general category growth, increasing consumer choice and creating value for our customers. This new strategic investment ensures that JDE Peet’s is well positioned within the market as this category continues to expand.”
According to Euromonitor, JDE Peet’s represents 13% of the total Single Serve coffee category. The market is currently valued at EUR 17 billion and is expected to grow at an annual rate of 7.8% to EUR 23 billion by 2024.
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